In this bonus episode, we bring you a recent conversation that the CEO of DMI, Ken Fitzpatrick, had with renowned digital marketing expert (and DMI advisory champion) Neal Schaffer, on Neal's own podcast, Maximize your Social Influence. Ken shares insights from DMI's member survey on how the Coronavirus crisis has affected the work and careers of professionals around the world. They cover the current appetite to upskill and reskill, as well as how marketers can deal with FOBI (the fear of becoming irrelevant) and keep up with the latest must-haves, like TikTok.You can learn more about Neal at his website and his podcast.Step up your game and inspire those around you to maximize their potential too. If you are interested in hearing more, listen and follow us on Spotify:https://spoti.fi/39Qw83UAre you interested in becoming a DMI Member? Check out the link for more info:https://bit.ly/3fPSVRmIntroduction 00:00Ken FitzPatrick and Digital Marketing Institute introduction 2:25What are the changes that COVID-19 has brought about to marketing? 3:25How important is the role of content? 14:00Tell us about the demand for trained and experienced marketers? 14:55What impact has Covid 19 on customer experience? 19:10How does the DMI decide on what content to include on its platform? 21:01Are there any other things on the horizon that people should be aware of in marketing? 27:02What key areas should digital marketers be focusing on? 28:15Find out more on DMI 32:46The global standard in digital marketing certification!The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more. Join our global members and get the skills that employers want and make your impact.Why choose Digital Marketing Institute?DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world's leading education brands.Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.#Covid19 #digitalmarketing #digitalmarketingcourse #socialmedia #seo #ppc #DMIPRO #digitalmarketingcareer #DigitalMarketingInstitute #GoogleAnalytics #marketing #educationWebsite - https://bit.ly/3wAbQp7LinkedIn - https://bit.ly/2Rb1wnbFacebook - https://bit.ly/3fQvZS2Twitter - https://bit.ly/2PKC7R1Instagram - https://bit.ly/3dAceLq